Our Story
MotherDaughter was co-founded as a natural rebellion to an industry telling us we aren’t enough.
Cynthia and Dana have spent 33 years solving for chronic skin conditions, bullying, and insecurity from unrealistic beauty standards generated by a toxic industry.
Cynthia, a seasoned skincare expert with 15+ years of hands-on client experience, spent her career helping people feel more confident in their skin. Her first “client” was her daughter, Dana.
Dana, a brand strategist and entrepreneur in the luxury space, had built her career telling stories for top-tier brands. She recognized a broken system: the beauty industry profits by fueling insecurity, then selling perfection as the solution.
MotherDaughter isn’t just a skincare company — it’s a defiance of outdated ideas. We’re redefining beauty by honoring and illuminating inherited traits –not defacing or shaming them.
Our Beliefs
We believe beauty needs simplicity, not added complexity.
We believe your skin deserves understanding, not criticism.
We believe skincare doesn’t need another trend – it needs trust.
Our Philosophy
Inherited Beauty
We celebrate the traits passed down through generations.
Experience Over Experiments
Our formulas come from years of esthetic treatment, not trends.
Trust, Not Hype
We do not follow what is trending. We follow what works.
Unconditional Care
This brand was born from one of the most meaningful relationships that exists. That level of care lives inside everything we create.
